A Curious Nomenclature

Did you know that when we use "Idaho" in our name that we really mean our water is from Idaho? Imagine that some water companies can use "Idaho" in their name and the only thing that comes from Idaho is the tap water. One site reads:
"Purified Drinking Water - This water has been treated with a 7 stage filtration and purification process that removes chlorine and minerals, leaving only pure water with a clean, crisp taste." Yup. Idaho tap water run through a filter. Well, we wouldn't call it clean and crisp. We would call it tasteless with no body. All the good stuff is taken out (except the chlorine of course)!

They can even say it is "Spring" water, but where is the spring? Could it be Oregon and not Idaho? Quote from one site:
"Natural Spring Water - This water is pure and natural from the source. It contains the natural minerals your body needs. Ideal for those who prefer the natural taste of spring water." Ever think how much it costs to ship water to a plant to have it bottled? We thought about it - well not really. Our water flows out of the side of our mountain - we own the land and the water rights. It flows by gravity to our holding tanks then straight into the bottling equipment.

ROCKS Natural Idaho Spring Water is what is says it is. It flows out of the ROCKS; It is Natural and Spring per FDA standards (you can't call it that unless it really meets the definition); and it really is from IDAHO!

Where did the name ROCKS come from?

We had the priviledge of sponsoring a booth at the "Taste of Idaho" last weekend.  What a fun event that was.  If you missed it this year, watch for it next year!  Scott and I got to meet a ton of people.  We answered many great questions about our water such as, "Where did the name ROCKS come from?"  The most obvious answer to this, if you know our location, is that we are located on about 4 acres of black basalt rock.  If you cruise through some of our pictures below, you will see rocks in the background of many pictures - or in the case of Channel 2, we were climbing all over them to get a good shot (...and no I have never seen a snake around here!)  "The Rocks Lodge" is the name that Dick Thomas picked when he established the lodge and tavern in 1969.  I think he tried to name it something like "Rocks Spigot and Beanery" since we found an old sign to that effect.  But I am sure he chose Rocks because of our location.  He is one of the old timers (who passed away here at the Rocks in 2007 - which is another story) who passed down the story of the two miners (written on every bottle and is written on the right of this blog).  So there you have it.  ROCKS water runs out of the side of the mountain and emerges from the black basalt rocks on our property.  I can see the spring box out of my office window as I write this.  It really is local.  It really is fresh.  It really is natural.  Nothing added, nothing taken out.  That's why ROCKS Water ROCKS!